
Enterprise
Half-hour program on the "real-life adventure" of big business. Newsman Eric Sevareid, who served as host, described the series as neither "chamber of commerce boosterism" nor anti-establishment; rather, "an effort to report how various industrial sectors actually work."
Cast

Eric Sevareid
Self - Host
Seasons

E1Wildcatter
Oct 2, 1981
Bill Brodnax (Taurus Petroleum) drills for gas in the Cajun country of southern Louisiana. Witness how drilling is planned, financed, and carried out. In the closing moments, viewers learn alongside the wildcatter and his backers whether the well does in fact strike gas.

E2The Colonel Comes to Japan
Oct 9, 1981
Loy Weston, the American chairman of Kentucky Fried Chicken Japan, presides over 324 stores. Witness the setting up of a new outlet in northeast Tokyo.

E3Gulliver's New Travels
Oct 16, 1981
Examining the future of AT&T as its telephone monopoly ends and a new era of tooth-and-nail competition begins.

E4Fast Horse in a Bull Market
Oct 23, 1981
The bizarre preparations for an auction where millionaires bid for race horses. (Tom Gentry Farms)

E5Bankrupt
Oct 30, 1981
Inforex was a $70 million-a-year computer firm that rode the high-tech wave to prosperity in the early 1970s. Founded in 1968, it had burst on the scene with the IKE, a television-like data entry machine that had rendered the old punchcard systems obsolete. But the company had never been able to come up with a profitable second product.

E6The Making of a Package Deal
Nov 6, 1981
Entertainment industries, searching for safer products with bigger returns on investments, have joined forces to create 'properties'. Witness one such property progress from inception to spinoff.

E7Dogfight Over New York
Nov 13, 1981
One of the new airlines challenging the giants of the industry in the wake of deregulation, New York Air is followed from start-up to inaugural flight.

E8Catfish Fever
Nov 20, 1981
Unhappy with the unpredictability of cotton prices, many Mississippi Delta farmers are converting their hardscrabble land to catfish "farms" of 80-acre ponds.

E9Not by Jeans Alone
Nov 27, 1981
Levi-Strauss attempt to market a moderately priced, mass produced men's suit.

E10The Kyocera Experiment
Dec 4, 1981
The San Diego subsidiary of Japan's fastest-growing company -- Kyoto Ceramic -- illustrates Japan's management techniques.

E11One Man's Multinational
Dec 11, 1981
Tom Bata, chairman of Bata Shoe, visits his company's manufacturing plants in Chile, Upper Volta, Mauritius, Sri Lanka, and Kenya.

E12The Jet Set: Boeing vs. the World
Dec 18, 1981
How market leader Boeing stays on top of the world aircraft business.

E13Start-Up
Dec 25, 1981
John DeLorean, a former executive at General Motors, has used his fortune, reputation, expertise, and connections to produce a new sports car.

E1Tailspin
Jan 6, 1983
Braniff executives try to restructure their company in this behind-the-scenes story of America's first major airline bankruptcy.

E2The Selling of Terri Gibbs
Jan 13, 1983
Terri Gibbs, award-winning country-and-western singer, tries for a second hit album and super-stardom.

E3The Diamond Game
Jan 20, 1983
William Goldberg, president of the Diamond Dealers Club, offers a window on the intensely secretive diamond market as we see newly mined diamonds graded, cleaved, sawed, polished, traded, designed, and sold as jewelry in fashionable Fifth Avenue showrooms.

E4The Buck Stops in Brazil
Jan 27, 1983
The high-stakes world of international banking in Sao Paulo, Brasilia, New York, and Zurich.

E5Buy-Out
Feb 3, 1983
Hyatt-Clark, a former General Motors subsidiary, is now one of the largest experiments in employee ownership in the country.

E6Fired
Feb 10, 1983
A despondent fired executive must pull himself together and find another job in this Oscar-nominated docudrama produced by the National Film Board of Canada.

E7Chef's Special
Feb 17, 1983
Chef David Garo Sokitch arranges and oversees every complex detail that precedes the opening of his new San Francisco restaurant.

E8Hardball
Feb 24, 1983
The Oakland A's and their new management group encounter the hard realities of the business of baseball during the 1982 season.

E9Hong Kong Dresses Up
Mar 3, 1983
Textile magnate S.T. King and his company Wearbest manufacture designer jeans in one of the most regulation-free economies in the world.

E10West Meets East
Mar 10, 1983
Four employees of California-based National Semiconductor Corporation tour Japan to observe how the Japanese are rivaling and surpassing American industry in a variety of fields.

E11All in the Game
Mar 17, 1983
The business of video games, focusing on William Grubb, who left a vice president's position at Atari Inc. to start Imagic.

E12The New Space Race
Mar 24, 1983
Space Services, Space Transportation, and other private companies compete to develop astronautical shipping and traveling services in the business of communications satellites.

E13California Crude
Mar 31, 1983
Sun Oil Company prepares to bid on tracts off the California coast, in the risky and expensive business of oil leases.
Season 3 of Enterprise continued to air weekly, now interspersing updated editions of prior episodes in between the new ones.

E1Ted Turner and the News War
Jan 19, 1984
Ted Turner and Satellite News Network executive Lloyd Werner vie for advertisers, subscribers, and cable-system carriers as they jockey for position in the cable news business.

E2Life After Death
Jan 26, 1984
Telophase Corporation plans to start America's first chain of low-cost crematoria and to market cremation as an alternative to burials.

E3Room at the Top
Feb 9, 1984
Will the new $125-million Westin Hotel in Boston be able to compete in a market already filled to capacity with luxury hotels?

E4On Key
Feb 23, 1984
Ned Steinberger, owner of a small business that produces an innovative and extremely popular electric bass guitar, must cope with impatient customers and new competition.

E5Perfectly Frank
Mar 1, 1984
Frank Perdue, the man who turned chicken into a brand-name item in the Northeast, plans to market a new product: chicken franks. WARNING: May contain scenes of animal trauma.

E6Reel Estate
Mar 15, 1984
Texas real estate developer Trammel Crow attempts to lure Hollywood filmmakers to Dallas by building a state-of-the-art production complex.

E7Workout
Apr 5, 1984
The Gloria Stevens chain of health clubs struggles to find a formula for survival in a volatile business climate.

E8Cash on the Vine
Apr 26, 1984
The prize-winning Matanzas Creek Winery in California attempts to escalate production without disrupting the delicate balance of supply, demand, and high quality.

E9The Million Dollar Scan
May 17, 1984
Israeli firm Elscint tries to develop, produce, and deliver a superior medical diagnostic scanner to compete with larger corporations.

E10Hot Chocolate
Jun 7, 1984
Winners -- and losers -- stake their fortunes on cocoa in the futures market.

E11Crosswind Take-Off
Jun 28, 1984
Lear Fan Ltd. and Beech Aircraft vie for a larger share of the market by developing a light, efficient corporate plane while battling technical problems, skeptical investors, and bureaucracy.

E12Hard Sell, Soft Sell
Jul 12, 1984
Salespeople demonstrate their personal tricks of the ancient trade, to illustrate the psychology of selling.
Storyline
Half-hour program on the "real-life adventure" of big business. Newsman Eric Sevareid, who served as host, described the series as neither "chamber of commerce boosterism" nor anti-establishment; rather, "an effort to report how various industrial sectors actually work."
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