CinemaSerf
5.0/10Jan 07, 2024
This starts off quite promisingly, with a bumbling 'Dinwiddle" (Nigel Bruce) explaining to awaiting reporters just what his job as chief scout for Broadway impresario "Cromwell" (Warner Baxter) actually is. Then, right on cue, his boss arrives by gyro-copter on the White House lawn for a meeting at which the President offers him a $100m budget and one year as "Secretary of Amusement". His task? Cheer up the American populace after the misery of the 1920s. He quickly assembles his own cabinet - including "Mary" (Madge Evans) as his minister for children and sets about making us all smile. Sadly, Baxter and Evans - and their predictably evolving affection - feature but sparingly in what is essentially a compendium of just about every style entertainment act around at the time. An early outing for the smiling Shirley Temple is probably most notable, but even she struggles to breath much life into this almost documentary style film that could serve well as an history of what made Americans laugh in the early thirties. Some of the artistes work better than others, but a weak, occasionally politically driven, narrative and an off-form effort from what we do see of Baxter just doesn't really work. It watchable as a nostalgia exercise, but as little else I'm afraid.
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