Helvetica
Typography, Graphic Design and Global Visual Culture
Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.
Cast
Michael Bierut
Himself
Neville Brody
Himself
David Carson
Himself
Manfred Schulz
Himself
Massimo Vignelli
Himself
Rick Poynor
Himself
Wim Crouwel
Himself
Matthew Carter
Himself
Alfred Hoffmann
Himself
Mike Parker
Himself
Otmar Hoefer
Himself
Bruno Steinert
Himself
Hermann Zapf
Himself
Leslie Savan
Herself
Tobias Frere-Jones
Himself
Videos
Storyline
Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.
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